Without any premeditation, Jon "Critical Shopper" Caramanica just spent $350 on a pair of jeans. Now, despite the undeniable allure of denim shrine Self Edge, and the virtues of quality gear, there are some guys who'll never forgive such a purchase. "My $50 501's do just fine," they'd say. Yet, while we consider our $160 A.P.C.'s a more reasonable proposition, we can't fault anyone for investing in a product that's built to last years, if not a lifetime. Regarding his "transformative" Iron Heart's, Caramanica reports, "Putting them on left me feeling less dressed than wholly encased." Made of 21-ounce denim, that's a feeling he has time to get used to.
Wednesday, April 14, 2010
21 Ounces
Without any premeditation, Jon "Critical Shopper" Caramanica just spent $350 on a pair of jeans. Now, despite the undeniable allure of denim shrine Self Edge, and the virtues of quality gear, there are some guys who'll never forgive such a purchase. "My $50 501's do just fine," they'd say. Yet, while we consider our $160 A.P.C.'s a more reasonable proposition, we can't fault anyone for investing in a product that's built to last years, if not a lifetime. Regarding his "transformative" Iron Heart's, Caramanica reports, "Putting them on left me feeling less dressed than wholly encased." Made of 21-ounce denim, that's a feeling he has time to get used to.
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$50 for Levis? You can get Paper Denim & Cloth for $30 from the sales in Beggar Invitational.
ReplyDeleteThe Iron Hearts are pretty awesome though; they're hardly in the same jeans category as Levi's or APC.
ReplyDeleteThrowing down for jeans is just fine, but I have come to feel that they always let me down after about a year and it doesn't matter if I spend 300 or 30.
ReplyDeletei'll cop to my own ignorance here, but what's the material, literally, difference that would allow these to last long enough to be equal a pair of $50 501's on a cost per wear basis. i'll certainly grant Michael's premise that their may be a some intangibles justifying the premium, but in strict price terms, this reminds of the old Prius debate where you'd have to own and use the item over a lengthy time horizon to make the numbers work
ReplyDeleteI don't think that the math over time will justify the premium over Levis, but they'll certainly outlast two pairs of APCs. The Iron in the name is not misleading. Also, I understand that Self Edge repairs their jeans for nominal fees.
ReplyDeleteThat said, I couldn't pull the trigger on them when I was in the market for jeans, and instead ended up buying Opening Ceremony jeans from a 70% off rack at Odin at a small fraction of the Iron Heart price.