We just dropped by Uniqlo’s 36,000-square-foot, tri-level Global flagship store in SoHo. You know Uniqlo -- The Japanese-owned retailer of poor-quality -- what we like to call “disposable” -- apparel in the same league as Old Navy, Gap, and H&M. Looking beyond the Terry Richardson-shot ad campaigns, and Wakamaru -- the store’s humanoid robot greeter -- Uniqlo’s disposables do appeal to us more than its rival’s. Even more than Americans and Scandinavians, it seems, the Japanese can mass-produce some nice crap.
Perhaps our favorite piece, behold this bulky fleece full zip jacket for $20 -
We wouldn't expect this down to get us up Mt. Everest, but its pitch-perfect color and feel make it well worth $90 -
We'll also take a few of these fleece "bonding" jackets for $20 -
And maybe a single-breasted trench coat for $80 -
Bye-bye, Wakamaru-son! See you next time!
at the price points they focus on, id have to say Uniqlo makes pretty good stuff in terms of fit, fabrication, and quality. great basics
ReplyDeletei have to say, they clobber gap/h&m/old navy/etc. in terms of quality. they're great for the money, just don't expect to find anything particularly stylish there.
ReplyDeleteI love uniqlo. There's no need for jackasses like James Perse and his 200$ basics when you can get 20$ ones at uniqlo.
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